Privacy Policy

Privacy Policy

This Privacy Policy outlines how your personal information is collected, used, and shared when you visit or make a purchase from Routerbitmall.com (the "Site").

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. This automatically collected data is referred to as "Device Information."

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer, often including a unique anonymous identifier. For more information about cookies and how to disable them, visit All About Cookies.
  • Log Files: These track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

When you make a purchase or attempt to do so, we also collect certain information, including your name, billing address, shipping address, payment information (e.g., credit card numbers), email address, and phone number. This data is referred to as "Order Information."

When we use the term "Personal Information" in this Privacy Policy, it includes both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information to:

  • Fulfill orders placed through the Site (e.g., processing payments, arranging shipping, and providing invoices or order confirmations).
  • Communicate with you.
  • Screen orders for potential risk or fraud.
  • Provide information or advertising about our products or services, in line with your preferences.

We use Device Information to:

  • Screen for potential risk and fraud (especially your IP address).
  • Improve and optimize our Site by analyzing customer interactions and evaluating the success of marketing and advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to support its use as described above. For example:

  • We use Shopify to power our online store. Learn more about how Shopify handles Personal Information here.
  • We use Google Analytics to understand customer interactions with the Site. Learn more about how Google uses your Personal Information here. You can opt out of Google Analytics here.

We may also share Personal Information to comply with laws and regulations, respond to lawful requests such as subpoenas or search warrants, or protect our rights.

Behavioral Advertising

We use your Personal Information to deliver targeted advertisements and marketing communications we believe may interest you. Learn more about targeted advertising from the Network Advertising Initiative.

To opt out of targeted advertising:

You can also opt out via the Digital Advertising Alliance.

Do Not Track

Please note that we do not alter our Site's data collection and usage practices when we detect a "Do Not Track" signal from your browser.

Your Rights

If you are a European resident, you have the right to access, correct, update, or delete the personal information we hold about you. To exercise these rights, contact us using the details below.

Additionally, if you are a European resident, we process your information to fulfill contracts (e.g., orders) or for legitimate business interests. Note that your information will be transferred outside Europe, including to Canada and the United States.

Data Retention

We retain Order Information for our records unless you request its deletion.

Changes

This Privacy Policy may be updated periodically to reflect changes to our practices or for operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices, questions, or complaints, please contact us.

Our contact information:
Company: Hefei Jingkai District Dushuo Network Technology Service Department
Email: routerbitmall@outlook.com
Telephone: +86 0551-63699484
Address: 1803, Block C, Phoenix International, No. 396 Songgu Road, Economic and Technological Development Zone, Hefei City, Anhui Province, China

Support: Monday-Friday 8:30 AM - 6:00 PM (UTC+8)